Oh McDonalds. A fast-food chain so popular it's more than a company. It's a concept, and even a sociology term. How did McDonald's become such a powerful force in our country? In the world? There's more to it than being cheap and efficient. There's even more to it that it's so standardized we can go to any McDonalds in the world and feel right at home. I hate McDonalds (I'm more of a Wendy's girl) and I still found myself there in Spain. Why? Because it was familiar and I was sick of eating unfamiliar, room-temperature sandwiches! (No offense to Spain, it was a wonderful country! I'd go back and eat those sandwiches anytime.)
The point is, McDonalds sells more than a product, they sell ideas that don't relate to their product. This is evident in all their commercials. And I love the diversity angle they've got going on... did you know by eating a Big Mac you're celebrating diversity? If you didn't just watch the commercials with the adorable little girls-- one from every race imaginable, all playing dress-up together in an attic. Seriously, I love multiculteralism but come on! Do people not see right through what they're doing?
Oh well, they're still better than Wal-Mart.
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